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Executive Vice President, National Sales

A national leader in landscape and construction services is seeking a transformational EVP of National Sales to oversee revenue generation across Maintenance, Construction, and Strategic Accounts. This senior executive will unify a decentralized sales force under one high-performance culture, align service lines for a seamless client experience, and lead the development and execution of a national sales strategy that supports long-term, sustainable growth.

Key Responsibilities

Sales Leadership

• Direct sales activities across Maintenance, Construction, and Strategic Accounts divisions.

• Foster alignment and collaboration among business units to support integrated, cross-functional selling strategies.

• Provide strategic oversight to the Strategic Accounts team, working closely with regional and construction sales leaders.

Team Leadership & Organizational Management

• Lead a national sales organization, including Regional Sales Leaders and Business Development teams.

• Ensure consistent team structure and performance across all geographic markets.

• Promote a culture of accountability, development, and results.

Strategic Growth & Business Development

• Partner with executive leadership to define and execute a multi-year growth strategy.

• Focus on organic growth, strategic partnerships, internal account transitions, and sustainable revenue expansion.

Performance Management & Reporting

• Establish a clear, consistent cadence for performance reviews—from weekly updates to annual reviews.

• Define and monitor KPIs that measure sales effectiveness, pipeline health, and execution quality.

Sales Enablement & Training

• Co-design scalable training programs to support national sales development.

• Roll out a standardized, repeatable sales methodology across all markets and service lines.

Brand Visibility & Market Engagement

• Serve as a key representative in industry organizations and strategic commercial real estate networks (e.g., BOMA, JLL, CBRE).

• Strengthen the company’s brand presence in key markets through targeted networking and engagement strategies.

Sales Operations & Investment Strategy

• Manage the national sales budget and oversee strategic sales investments.

• Maximize ROI from talent development, training initiatives, partnerships, events, and professional memberships.

• Adapt investment strategy based on performance data and market insights.

Ideal Candidate Profile

• Demonstrated success leading multi-region B2B sales teams, preferably in service-based or project-driven industries.

• Experience working in private equity-backed environments, with a proven track record of achieving double-digit revenue growth.

• Strategic mindset paired with operational discipline and a willingness to lead from the frontlines.

• Strong communicator and collaborator, with a “roll-up-your-sleeves” leadership approach.

• Cultural match: humble, results-oriented, and comfortable engaging with stakeholders at all levels—from executives to field teams.

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